Danny Sullivan’s article, Search Marketer A Candidate On The Apprentice, points out that one of the candidates on NBC’s new Apprentice reality show starring Martha Stewart is in the search engine optimization business. This is certainly the first prime time role for an SEO that I can recall, although ...

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When CNET published Google to Yahoo: Ours is bigger, they did more than report on the boasts and counter-boasts of the biggest search engines. Without fanfare, they also signaled the quick end to what was supposed to be a year-long ban on talking to CNET reporters. (See Google - ...

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In Google to Yahoo: Ours is bigger, CNET News.com reports that Google CEO Eric Schmidt claims that Google’s index size is now three times as large as that of any other engine (i.e., Yahoo). At the same time, however, they are dropping the specific page count value that has ...

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If you are one of the early adopters who has already subscribed to many podcasts, you’ll appreciate David Berlind’s comments in How should MP3 files be tagged for podcasts? (more…)

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The news about the book author lawsuit against Google got me thinking… assuming Google prevails in some way, what will the future of book publishing include? A few idle speculations: (more…)

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Has the Authors Guild gone down the same blind alley as other intellectual property organizations by fighting technology that would ultimately increase revenue from the protected works? (more…)

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A thread at the Search Engine Watch forum, Google Testing Ban Notification, highlights a new practice at the biggest search engine - actually notifiying sites that they are being banned. (more…)

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When we talk about community building tools, we are usually referring to forum, blog, wiki, or other social networking software. Alexandra Samuel points out that even a generic techology can be harnessed to jump-start and grow communities in 10 ways RSS can help build online communities. (more…)

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eBay’s multi-billion dollar decision to buy VOIP-provider Skype has raised eyebrows around the world, both for its high valuation of Skype and questions about strategic fit. While eBay’s earlier PayPal acquistion clearly combined an online payment firm with a core auction business that is driven by consumer purchases, the ...

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The other day, I was involved in a discussion at WebmasterWorld about the value of certifications for search engine optimization staff. I took the position that SEO was fundamentally different than, say, Microsoft or Cisco certification, since the latter have a well-defined body of knowledge that is fairly static. ...

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