Starbucks, Movies, and Community
Tuesday April 25th 2006, 7:22 pm
Filed under: Community Building, Marketing & PR

What do Starbucks and movies have in common? No, its not that a coffee will cost you four bucks in either place… Starbucks, who currently sells CDs in its stores, is now promoting movies. In A Starbucks Jolt to the Big Screen, Newsweek reports that the ubiquitous ...

Continue reading »

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb

New MSN Head Berkowitz Talks Search
Monday April 24th 2006, 7:43 pm
Filed under: Search Engine Marketing

Friday, Microsoft announced that Steven Berkowitz, formerly CEO of Ask.com, would head up its MSN and Windows Live operations. Berkowitz was previously CEO of IDG Books, which publishes the “Dummies” series. More recently, in an odd twist to the old “the butler did it” theme, Berkowitz was a ...

Continue reading »

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb

Adsense vs. YPN Revisited
Friday April 21st 2006, 9:18 pm
Filed under: Search Engine Marketing

At the recent WebmasterWorld Conference (Pubcon), I talked to lots of site owners who derive at least some of their income from contextual ads, typically Google’s Adsense product or the Yahoo Publisher Network. I asked quite a few for their opinions on the two networks. Surprisingly, there was ...

Continue reading »

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb

Malcolm Gladwell: Social Power Tops Economic, Political
Friday April 21st 2006, 8:54 pm
Filed under: Community Building, Web 2.0

Malcolm Gladwell, author of Blink and The Tipping Point, says that social power often trumps political power and economic power. Speaking at the Webmasterworld Conference (aka Pubcon) in Boston, Gladwell focused on anecdotes from this bestselling Tipping Point to illustrate how well networked individuals have been able to disseminate ...

Continue reading »

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb

Boot Camp Makes Macs into PCs… Permanently
Thursday April 13th 2006, 12:22 am
Filed under: Personal Technology

InternetWeek reports in Apple Discussion Board Users List Boot Camp Woes that Apple’s new Boot Camp software destroys the OS X partition on some Macs. In essence, users with this problem find that their Macs can run PC applications perfectly, but can no longer function as Macs. (more…)

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb

38% Don’t Click on First Search Results Page
Tuesday April 11th 2006, 7:13 pm
Filed under: Search Engine Marketing, Search Technology

Search engine users are increasingly clicking on listings in the first page of search results, according to new data from Jupiter Media and iProspect. The new study shows that 62% of users click on a result on the first page of search results, compared to 48% in 2002. ...

Continue reading »

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb

Obvious Idea Department: Netflix Invents The List
Friday April 07th 2006, 7:41 pm
Filed under: Community Building, E-Commerce

We like Netflix, and have been bullish on their approach to movie rental. In our opinion, their collaborative filtering and community approach to DVD rental will serve them well in an eventual switch to downloads. But we really wonder about their claim that a list of movies that ...

Continue reading »

[Post to Twitter] Tweet This Post


Add this post to: del.icio.us - Digg it - Stumble it - Furl - Yahoo MyWeb