Contrasting Pubcon and SXSW
Saturday March 28th 2009, 3:54 pm
Filed under: Community Building, Marketing & PR, Web 2.0, Web Design, Internet, Social Networking

The dust has settled after my back to back Web conferences in Austin: WebmasterWorld’s Pubcon South, and South by Southwest (SXSW) Interactive, and I thought I’d take a minute to compare the two. I’ll start by saying that any such comparison is beyond apples & oranges… the two conferences ...

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Anonymous Reviews Headed for Extinction
Thursday December 04th 2008, 9:14 am
Filed under: Community Building, Web 2.0, Social Networking

Fast Company has a good article on the growing use of user-generated content to provide guidance on restaurants, hotels, and just about everything else. The article focuses on the challenges faced by various review sites in balancing freedom of expression against the need to curtail bogus reviews generated by ...

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Twitter = Guayabera Shirt?
Monday November 24th 2008, 1:13 pm
Filed under: Community Building, Personal Technology, Web 2.0, Social Networking

A Motley Fool post about Twitter reminded me, of all things, of an ancient WSJ article about the popularity of guayabera shirts. I dimly recall that the article spent a long time discussing the comfort and business acceptability of the guayabera, but then closed with a punchline that went ...

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Don’t be a Fisker!
Wednesday November 19th 2008, 7:49 am
Filed under: Community Building

The title of this post might sound like a Bill O’Reilly sound bite, but it’s not. As a long-time community guy I suppose I should have known what a “fisker” was before reading Reality Check by Guy Kawasaki. I didn’t. “Fisking” is responding to another individual’s email ...

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SEO and Web Credibility Guideline #11
Tuesday August 26th 2008, 7:54 am
Filed under: Search Engine Marketing, Community Building, Web Design

Although the Stanford Web Credibility Guidelines are a few years old now, they are still a great starting point for anyone trying to boost their web results - ecommerce orders, business inquiries, and so on. While some of their ten guidelines seem obvious - “Make it easy to contact ...

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Crowdsourcing and User Generated Firings
Sunday July 27th 2008, 5:26 pm
Filed under: Community Building, Web 2.0

Crowdsourcing has occasionally been an alternative to doing things the old-fashioned way by, say, paying an expert. While many indirect effects of crowdsourcing exist, there has been little direct impact on employees within a given organization. When Wikipedia let many thousands of users create its content, no professional ...

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Is Sphinn Being Sphammed?
Sunday July 20th 2008, 8:10 pm
Filed under: Search Engine Marketing, Community Building, Web 2.0, Social Networking

I’m a great believer in the power of communities to generate great information by crowdsourcing. I have to admit that I’ve been too busy to spend a lot of time at Sphinn, a sort of Digg for SEOs/Webmasters. When I have stopped by, I’ve invariably found some links ...

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An End to the Hiatus
Sunday July 20th 2008, 7:46 pm
Filed under: Search Engine Marketing, Community Building, Random Musings

It’s been a long while since I posted here, and I apologize to those readers who noticed. It’s been an interesting time in the last few months, including the sale of a major community website and taking on some new responsibilities in the post-sale environment. I have been ...

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Matt Cutts and Blogging for Traffic
Tuesday December 18th 2007, 9:20 am
Filed under: Search Engine Marketing, Community Building, Web 2.0, Social Networking

Got a brand new website you want to promote? Wondering how to get traffic and improve Google rankings? Google’s webmaster Svengali Matt Cutts clued us in at the recent Pubcon in Las Vegas: start a blog. (You were expecting, maybe, “buy a bunch of links?” ) ...

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Social Roles in Web Communities
Thursday October 04th 2007, 7:31 am
Filed under: Community Building, Web 2.0, Internet

Every community operator knows that it takes different kinds of participants to be successful. Some people come looking for answers, others come to help. Some like to expound at length, while others say little. Some are lurkers, others are prolific contributors. Researchers from Cornell and Microsoft ...

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